FDP /SDP/ Workshops/Guest Lectures

Sep-28-2024

Two days’ International Workshop on “Financial Modeling”

I.T.S School of Management, Ghaziabad organized an online Two days’ International workshop on “Financial Modeling” for Finance specialization students from PGDM (2023-25) Batch on September 28th – 29th, 2024.

The resource person of the workshop was Mr. Kapil Kalra, CFA, Climate Finance Specialist at Vancity Community Investment Bank, Toronto, Ontario, Canada. He is a seasoned financial professional with a wealth of experience in climate finance, sustainable investments, and business valuation. He has worked extensively in Toronto’s finance sector, focusing on innovative financial solutions and sustainable development workshop.

The objective of the workshop was to equip students with practical financial modeling skills essential for their academic and professional pursuits.The workshop started with motivational words by Dr. Anusha Agarwal, Chairperson PGDM. She highlighted the importance of financial modeling in today’s scenario.

The workshop provided a comprehensive introduction to financial modeling, focusing on practical approaches to building accurate and dynamic financial models. Students learned essential concepts such as projecting cash flows, scenario analysis, business valuation, and the importance of integrating assumptions into models. Mr. Kalra broke down the modeling process into digestible steps, allowing participants to understand the real-world applications of financial models in decision-making, risk assessment, and valuation.

The students found the workshop immensely beneficial. They  particularly appreciated the hands-on learning aspect of the workshop, as they could practice modeling techniques under the guidance of an expert. This experience not only boosted their confidence in financial modeling but also prepared them for the practical challenges they may face in the corporate world.

The workshop was very interactive as many questions were raised by the speaker to the students for better learning. He also took questions from the students and answered them satisfactorily. Towards the end of the workshop, the Virtual Plaque was presented to the Speaker as a token of gratitude and remembrance. The entire workshop was very informative & inspiring for the students.

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Sep-20-2024

Workshop on Mastering Digital Marketing: Website Creation, Adwords, and Generative

I.T.S School of Management, Ghaziabad organized a workshop titled "Mastering Digital Marketing: Website Creation, Adwords, and Generative AI Content" on September 20, 2024, for the PGDM 2023-25 batch. The workshop aimed to equip students with essential digital marketing skills to effectively navigate the dynamic digital landscape.    

The esteemed speaker for the event was Dr. Jaspreet Kaur, Professor of Marketing at the Delhi School of Business. The workshop began with a formal welcome and honoringtoDr. Jaspreet Kaur. The session opened with an exploration of the transformative potential of AI technologies in generating content and personalizing marketing strategies. The focus was on producing high-quality content and effectively engaging audiences across various digital platforms.

Additionally, the workshop included an analysis of customer sentiment, illustrating how businesses can leverage these insights to improve customer satisfaction and loyalty.Aslo explained about the google AdWords and SEO.  The discussion highlighted the benefits of using generative AI, such as increased efficiency and personalization, while also addressing potential challenges like ethical considerations and quality control.

The session was followed by a question/answer round where students proactively participated in the same. At last the session was concluded by  honouring the guest with momento as a token of appreciation.

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Sep-19-2024

Employability Edge Workshop -PGDM Batch (2023-25)

I.T.S School of Management, Mohan Nagar, organized a ten-day "Employability Skills Workshop" for PGDM (2023-2025) students from September 9-19, 2024, in collaboration with TPC Global Pvt. Ltd.

The workshop commenced with an inaugural session graced by the presence of Director Dr. Ajay Kumar, PGDM Chairperson Dr. Anusha Agarwal, Prof. Yachna Malhotra, and Mr. Ajay K. Sharma, CEO & Executive Director of TPC Global.

The training sessions were led by experienced professionals: Ms. Kanwaldeep Kang, Ms. Ritu Bhardwaj, Ms. Shimpy Gera, and Ms. Nandani. These sessions covered various critical employability skills such as interview techniques, goal setting, professional resume development, video resumes, personal branding, corporate presentations, group discussions, mock interviews, and email etiquette. The trainers facilitated hands-on activities designed to boost students' self-confidence and help them overcome interview anxiety. Mock drills were conducted to provide students with a real-life simulation of the interview process.

On the final day, students underwent comprehensive assessments through group discussions and personal interviews. A panel of trainers, along with internal faculty members from finance, marketing, HR, and operations, evaluated students' resumes, held discussions on social and current affairs, and conducted detailed personal interviews.

The workshop generated high levels of enthusiasm among students, who actively participated in all activities. The mock drills proved especially beneficial, familiarizing students with the complete interview process.

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Sep-13-2024

“Workshop” on BUSINESS SIMULATION GAME ON “BANKSTRATA”

ITS School of Management organized a  day long Workshop for the PGDM II Year students ((Batch 2023-25), on September 13, 2024 ( ie Friday), at Dronacharya Auditorium.  

The Workshop pertains to “Business Simulation Game on BANKSTRAT”. Mr. Debasish J Das, CEO, Humanlinks Learning, was the Resource Person for the workshop.

Prof.( Dr.) Ajay Kumar, Director, ITS School of Management welcomed Mr. Debasish J. Das, in the presence of Programme Chairperson, Dr. Anusha Agarwal, Professor Amitabh Rajan, Prof. Kumar Biswas , Dr. Shailendra Kumar Dube and the entire batch of PGDM 2023-25 students. Professor Ajay Kumar, in his inaugural address, highlighted the importance of “Business Simulations Games” for budding managers and stressed on the need for becoming serious, responsive and learning the intricacies of  ‘Simulation Games’.

Mr. Debashish gave a briefing about the Business Simulation Game and urged students to apply their mind in devising strategies for optimising revenues and profits. The “Hands on Experience” through workshop, will certainly help budding managers to judge their performance and try to improve further so that future career prospects are better.

There was Question & Answer Round session too. Finally, Prof. Kumar Biswas offered a memento to Mr. Das , as a token of appreciation. The workshop was quite interesting and had high educative quotient value. 

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Aug-27-2024

Workshop on “Accident First Response Training”

The I.T.S School of Management, Ghaziabad organised a workshop on “Accident First Response Training” for PGDM (2024-2026 Batch)students on  August 27, 2024.

The session was conducted by Dr. Satish Kumar Ramoju and Mr. Phani Prasad Karanam Senior both clinical Instructors at EMRI (Emergency Medicine Research  institute) 108 services.

The session focused on “Accident First Response Training to make students aware about the common reasons for death among youngsters in India due to road accidents. The session explained about Life - saving skills. Practical training was exhibited on safety measures that can be opted in the emergency situation. First Responder Action training was given by performing along with students. Experts provided insights into the significance of the very first response at the time of the accident. Practical teaching on CPR situations was conducted with the time management and how to use the equipment was practically demonstrated involving students. The participant interaction was facilitated through networking opportunities, collaborative activities, and insightful Q&A sessions.

The session was very helpful and interactive. It provided learning on safety measures at the time of accidents.

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Jul-26-2024

Workshop on EBSCO for PGDM 2024-26 Batch

 I.T.S School of Management, Ghaziabad organized a Workshop on “EBSCO” for PGDM  (2024-26) batch on  Friday , July, 26, 2024.

Expert for the workshop was  Mr. Lakhpat Singh, Training Manager at EBSCO information services, New Delhi.

Mr. Lakhpat Singh shared his views about qualitative and authentic literature reviews, summaries, articles, journals, citation and other reading material which is available on EBSCO websites. He explained how students related to different managerial fields can enhance their knowledge by reading quality material available on the websites. He explained how the EBSCO helps students to write research papers, citations, dissertations. He further explained the importance of authentic data backed by government websites and trustworthy resources in research. He ended the session with giving beautiful insight   to students how one can use, process and register in EBSCO websites and use it effectively and efficiently.

The workshop ended with immense knowledge on E-Books and Research related material and how EBSCO helped learners to read books related to different areas.

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May-18-2024

Workshop on “Communication skills for Sales Strategies”

I.T.S School of Management Ghaziabad organized a session on the topic “Communication skills on Sales strategies” for the PGDM (2023-25) batch on May 18th, 2024.

The resource speaker was Mr. Gaurav Malik, Chief Strategy officer, Successive Technologies. The session commenced with a welcome note by Professor Yachna Malhotra and by presenting a plant sapling to the guest.

Mr. Gaurav Malik highlighted that in today's competitive business environment, mastering effective communication and sales strategies is paramount for success. He emphasized essential tactics, emphasizing the importance of personal branding, understanding consumer perspectives, and utilizing various communication frameworks. By adopting these strategies, professionals can enhance their influence and achieve consistent growth. Mr. Malik provided valuable insights into leveraging LinkedIn for personal branding, the significance of confident communication, and the power of networking and content creation.

Mr. Gaurav explained the communication framework that involves listening, thinking, speaking or writing, and non-verbal cues. The personal cheat sheet, akin to a personal diary, helps track progress, while LinkedIn newsletters serve to maintain a professional record. Moreover, prompt engineering and confident communication are vital, ensuring that one looks and sounds convincing. Finally, Mr.Gaurav underscored that presenting products or services to the right person at the right time is crucial for optimal results.

To conclude the session, Mr. Gaurav facilitated a role play involving four candidates, two focusing on marketing qualified leads (MQL) and two on sales qualified leads (SQL). The MQL candidates were tasked with developing marketing strategies for the FMCG industry from the audience's perspective, while the SQL candidates were challenged to sell the FMCG products to at least five audience members using their strategies. This practical exercise underscored the importance of understanding both marketing and sales dynamics, reinforcing the session's key points on effective communication and strategic thinking.

At the end of the session, Dr. Timira Shukla, Director- I.T.S School of Management, and Chairperson PGDM Program Dr. Anusha Agarwal presented memento as a token of gratitude and remembrance to the guest.

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Mar-18-2024

Workshop on the Topic "Personal Branding using Social Media" for BBA and BCA students

I.T.S School of Management, Ghaziabad organized a workshop on "Personal Branding using Social Media" for the final year students of BBA and BCA courses on March 18, 2024.

Prof. Yachna Malhotra, I.T.S School of Management introduced the importance and requirement of Personal Branding in the professional and corporate life.

An ice breaking activity was conducted to make students alert and active listeners for the session. The session was a mix of both the slide show coupled with some interesting activities, engaging videos and online quizzes to make students understand the significance and need of Personal Branding and how to make best use of their smart phones and social media to increase their networking and branding in the virtual age.

The session covered various aspects of personal branding like creating a personal brand statement, identifying target audiences, and using social media platforms to build a brand. The advantages of personal branding like creating connections, enhanced reach, making narrative and leadership building were discussed at length. Some real life examples coupled with video examples were discussed  for better comprehension of the subject among the audience.

The session concluded with an online quiz on Personal Branding in which all the students actively participated and realized their learning outcomes of the session. The students' joy was further enhanced with the virtual certificates they generated based on the scores in the online quiz.

The attendees were enthusiastic and engaged throughout the workshop, asking questions and sharing their experiences related to social media and personal branding.

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